We live in an age of wonders, with news of Artificial Intelligence grabbing all the headlines. Hasbro has gone one step further by launching an Optimus Prime toy that is actually a programmable robot.

The new Robosen Elite Optimus Prime is a highly advanced and innovative robot that can be programmed and will actually transform. This is an updated version of a previous toy (which was also a programmable robot). However, the new version is lighter, better designed for play and also cheaper.

Standing at 16 inches tall, this toy is modelled after the original generation one toy. With 125 different sound effects, including performances from the voice of Optimus Prime himself, Peter Cullen.  With over 5000 components, 27 servo motors, and an app that allows you to programme complex commands into this toy, Robosen Elite Optimus is your best defence against Megatron.

The fancy toy is available for pre-order on Hasbro Pulse today.

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